We invite everyone to view and take part in the PHA Heartflix- the PHA Video Advocacy Contest. In the current age, video infomercials are effective ways to communicate messages of companies or organizations, promote a certain product or idea, or simply act as a marketing strategy to endorse advocacies and projects of an association. Video infomercials have become an effective way to communicate a particular message to today’s public.
In line with the PHA’s Mission of ensuring quality cardiovascular care and education, the Website Committee presents the PHA Heartflix - a video infomercial contest among the fellows in training of the PHA training institutions. Out of the many video entrees sent by the different institutions, six (6) made it to the Top 6 Finalists. These will be published in PHA's Facebook page and open for viewing and voting for the People’s Choice Award starting April 27, 2017. These videos will likewise be evaluated by a panel of judges. The winners will be announced during the Closing Ceremonies of this year’s Annual Convention in EDSA ShangriLa.